Let’s keep it Magical by making it Clean & Healthy
What a wonderful way to kick off 2025—with action!
Since early January, the Keep Loreto Magical network has been hard at work alongside the community, restoring and protecting our coastline. In the first days of February, our efforts grew stronger with the support of municipal authorities and the National Commission for Protected Areas (CONANP), who joined the task preparing the waterfront and estuary for two awareness events: the 3rd Loreto Bird & Wetland Festival and the 4th Blue Whale Festival..
As our beautiful town of Loreto gains popularity, the fragility of its ecosystems becomes ever more apparent. That’s why activities that protect and restore environmental health are so essential. Thankfully, more helping hands and tools are joining the effort as we continue our fight against invasive species, unregulated construction, trash, ocean pollution, ignorance, and greed.
The well-known phrase, “Think globally, act locally” (promoted by the United Nations), resonates deeply here in Loreto. Coastal restoration is critical because our shores form the living interchange between land and sea. One important lesson: trash must never end up in the water. Once it does, it quickly breaks down into a “plastic soup,” nearly impossible to collect.
Through microplastic cleanups, reintroduction of native flora, and removal of invasive grasses, we are preventing coastal erosion and ocean pollution while creating vital shelter for native and migratory species—small mammals, birds, reptiles, and desert pollinators. These efforts help preserve a large section of the biological corridor that lies within the protected boundaries of three national areas: Bahía de Loreto, Nopoló, and Loreto II.
Coastal restoration also provides valuable opportunities to catalogue debris, measure progress, and highlight how recycling reduces waste in town while keeping our beaches beautiful—for locals and visitors alike.
A big shoutout to all of our conservation partners who remain aware, proactive, and dedicated.
A warm welcome to new nature guardians eager to join our upcoming restoration activities.
💙 Heartfelt gratitude to every donor supporting this work through our fiscal sponsor, The Ocean Foundation.
Stay tuned for our next events and check out our upcoming post on how to properly recycle in Loreto. Together, we can keep our coasts clean, our ecosystems healthy, and our town magical.
