Welcome to Keep Loreto Magical
a project of The Ocean Foundation
Protecting the Magic of Loreto
We safeguard Loreto’s waters, ecosystems, and heritage—through conservation, restoration, and community leadership.
Your support protects one of the world’s most extraordinary ecosystems.
A Decade of Magic
Made Possible by You
What started as a small grassroots effort has grown into a lasting commitment to conservation, community, and care for Loreto’s beauty and natural resources. For 10 years, volunteers, partners, and supporters have worked side by side to keep Loreto magical. Thank you for being part of the journey.
Year in Review
Last year Keep Loreto Magical turned community action into measurable environmental impact. See what’s possible when people show up for the place they love.
Marine Park Pass
If you plan on enjoying the beaches, waters or islands of the Loreto Bay National Marine Park, then you’ll need a Park Pass. Learn what you need and where to get them.
Loreto’s Beauty is All Around Us…
Explore Our Site…
What makes Loreto magical?
Some places stay with you. Loreto is one of them.
Designated a Pueblo Mágico and home to a UNESCO World Heritage marine ecosystem, Loreto is more than beautiful—it’s irreplaceable.
But without community action, places like this won’t last.
That’s why we restore, conserve and protect its waters, landscapes, habitats and culture—guided by the principles below.
“Even without the tourism designation of Pueblo Mágico, Loreto would still be magical. And all of us who have the privilege of visiting or living in the municipality are blessed to do so.”